Unlock Your Marketing Potential with the Western Canada Turfgrass Association
In the vibrant world of turfgrass management, where pristine golf courses, elite sports fields, and lush landscapes define success, visibility is everything.
The Western Canada Turfgrass Association (WCTA)—with over 700 dedicated members across British Columbia, Alberta and Saskatchewan—offers unparalleled advertising platforms to connect your brand directly with industry influencers, decision-makers, and innovators. Whether you're into turf equipment, fertilizer, irrigation or a service provider, partnering with the WCTA instantly amplifies your reach in a highly specialized, engaged community passionate about sustainable turf excellence.
Key Advertising Platforms:
TurfLine News Magazine & Member Directory: Our flagship publication reaches 1500 WCTA members and non-members via print and digital editions three times per year. Secure full-page ads, list in our supplier section or included inserts to showcase your products amid timely research, event coverage and expert insights. The TLN is by far, the longest running and most trusted go-to resource for turf pros in western Canada seeking industry news, information and solutions.
Website, E-Newsletter and ENS: Gain prime digital real estate on wcta-online.com, featuring banner ads and email blasts to our 1500+ subscriber list. With industry leading open rates and traffic from members checking news, webinars, and resources, your message lands regularly in inboxes and browsers.
Annual Conference & Trade Show: Exhibit at our largest annual undertaking held in February each year—drawing 500+ attendees for three days of education, networking, and demos. Booth spaces, sponsorship tiers (from logo placements to keynote integrations), and product showcases put you face-to-face with industry professionals.
Field Days and Webinars: Sponsor regional events like the BC Turf Management Field Day or virtual sessions, offering demo opportunities and branded sessions to highlight innovations in real-time.
The Benefits? Targeted Impact and Lasting ROI:
Precision Audience: Connect directly with golf superintendents, sportsfield managers, municipal and school district groundskeepers, equipment technicians, irrigation specialists and other professional turf management industry personnel.
Instant Credibility Boost: Aligning with the WCTA signals commitment to turf research (30% of net profits and 10% of member dues fund it), education, professionalism and a sincere desire toward turf management industry development.
Measurable Engagement: From event leads to newsletter clicks, track interactions in a niche market where word-of-mouth drives sales.
Cost-Effective Exposure: Competitive rates ensure strong value, with multi-platform packages maximizing visibility year-round.
“Advertising with the WCTA not only supports the professional turf management industry, by far, it’s the very best way to reach hundreds of turf management decision makers and influencers in the golf, sportsfield, municipal parks and school district sectors.” xx
Don't miss the green light to grow—contact WCTA today to tailor your campaign. Your turf story starts here!
Thank-you to the following WCTA supporters/advertisers!
Bartlett Tree Experts
Binnie
Bos Sod Farms
BrettYoung
Consolidated Supply
Eagle Lake Turf Farm
English Lawns
ENVU
Farm-Tek Services
Flat Paths
Garth Beetstra Construction
GolfBurnaby
GreenJacket Turf Covers
Irritrol
Lavington Turf Farms
Nutrien/Evergro
Oakcreek Golf & Turf
Okanagan Fertilizer
PD Solutions
Premier Pacific Seeds
Redden Net
Target Products
Taylor’s Turf Care Products
TDS West
Terralink Horticulture
Toro Irrigation
Turf Health Products Co.
Van-Ed Equipment
Wallah Golf
Western Turf Farms